With Philips and Sony already onboard, Spain’s TitanOS nets €50 million to scale its European connected-TV OS

Barcelona-based Titan OS has secured €50 million in Series A funding, marking a significant investment in Europe's connected-TV (CTV) operating system space. This funding round, led by Highland Europe with participation from Mangrove Capital Partners and other investors, underscores growing interest in European tech solutions. Titan OS aims to build a leading independent CTV OS, competing with global players and offering a unified platform for content discovery and advertising. The company's platform integrates content, technology, and advertising, serving TV manufacturers, content owners, and advertisers. Titan OS's technology is licensed to major brands like Philips and Sony, with over 18 million active users. The company has experienced tenfold revenue growth over the past two years. The funding will support product improvements and enhance user experiences. This investment highlights the potential for European companies to gain ground in the CTV market, reducing reliance on US tech giants. Titan OS's focus on user experience and advertising solutions directly addresses the fragmentation of the streaming and advertising ecosystem. The success of Titan OS, along with other firms like Vibe.co, which raised €42 million, indicates a healthy appetite for CTV-focused platforms in Europe. With the CTV ad spend market anticipated to reach $38 billion by 2027, Titan OS is strategically positioned to capitalize on this growth. The company plans to raise further capital next year to accelerate expansion and continue empowering its partners and users worldwide.
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