EU launches antitrust probe into Google’s AI search tools
The European Commission has launched an antitrust probe into Google, focusing on the company’s AI-powered search summaries. This investigation highlights the EU's ongoing scrutiny of Big Tech and its commitment to ensuring fair competition in the digital market. The probe specifically examines whether Google's AI tools give the company an unfair advantage. The investigation will assess if Google is violating antitrust rules by potentially distorting competition. The Commission is looking into how Google’s AI summaries might impact rival search engines and related services. This scrutiny follows similar investigations into Google's other digital products and practices. This probe could significantly impact Google's search offerings and potentially force changes to its AI functionalities. Competing search engines and smaller tech firms may benefit if the Commission finds Google's practices to be anti-competitive. The outcome will likely influence future AI regulations.
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