EU probes Meta over WhatsApp AI policy

The European Union has launched an investigation into Meta Platforms, scrutinizing its new AI policy for WhatsApp. This probe signals the EU's ongoing commitment to ensuring fair competition within the digital market, particularly concerning the dominance of large tech companies in the European Economic Area. The investigation specifically focuses on how Meta's new AI policy on WhatsApp may affect competition. The EU's investigation centers on whether Meta’s actions comply with the Digital Markets Act (DMA), which aims to curb anti-competitive practices by large online platforms. The DMA’s main goal is to promote a more level playing field for smaller businesses and innovative services. This inquiry reflects the EU's proactive stance in regulating the digital landscape and preventing the potential misuse of market power. The investigation into Meta’s WhatsApp AI policy underscores the EU’s growing interest in regulating the development and deployment of AI technologies. This probe affects Meta directly, as it may face significant changes to its AI strategy within the EU if non-compliance is found. It also sets a precedent for how other tech firms are expected to integrate AI functionalities, especially regarding data usage and competitive practices.
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