Tourmanagement BV acquires Beatswitch in live music software deal
Tourmanagement.com, a Belgian artist platform, has acquired Beatswitch, a software platform used by event organizers, in a move to streamline live event production. This acquisition aims to integrate festival and artist workflows onto a shared software foundation, addressing inefficiencies in the live music industry. The financial terms of the deal were not disclosed. Beatswitch facilitates artist advancing activities, including scheduling, transport, and technical requirements, for festivals worldwide. Its customer base includes prominent festivals such as Pukkelpop and Sziget. Tourmanagement.com, based in Leuven, Belgium, centralizes tour information and communication for artists and agencies, currently serving over 400 customers and nearly 10,000 users globally. The acquisition will reduce manual administration and duplicated workflows, benefiting both festival organizers and artists. Beatswitch will continue operating as usual, ensuring continuity for existing customers. This move reflects a broader trend of digital transformation within the live events sector, enhancing operational efficiency and data consistency. Following the acquisition, the two platforms will gradually align, with a focus on product development and customer needs. Beatswitch founder Thomas Van Orshaegen will remain involved in an advisory capacity.
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