X deactivates EU’s ad account after €120m DSA fine

X, formerly known as Twitter, has been hit with the first-ever fine under the European Union's Digital Services Act (DSA). The social media platform faces a €120 million fine, signaling a significant escalation in the EU's enforcement of its digital regulations. This action highlights the EU's determination to hold large digital platforms accountable for content moderation and compliance. The fine stems from violations of the DSA, though specific details of the infractions haven't been released. Following the fine, X deactivated its advertising account within the EU. This move suggests potential operational adjustments the company is making in response to the regulatory pressure, indicating a shift in how X operates within the European market. This penalty underscores the DSA's impact on tech companies operating in Europe. The DSA mandates that platforms take responsibility for illegal content and disinformation. This situation will likely pressure other major platforms to review their content moderation practices and compliance strategies, potentially leading to increased scrutiny and financial penalties for non-compliance.
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