Amazon has started a domino effect: whoever delivers its packages also announces 30,000 layoffs

January 30, 2026 at 01:30 PM UTC
Xataka
Original: ES
Amazon has started a domino effect: whoever delivers its packages also announces 30,000 layoffs

Amazon's strategic shift in its logistics and delivery operations is creating significant ripples across the digital economy, impacting major players and necessitating industry-wide adjustments. The e-commerce giant's decision to reduce its reliance on third-party delivery services, particularly for less profitable package volumes, is forcing partners to fundamentally reconfigure their business models. This move reflects Amazon's broader strategy of increasing automation and optimizing its supply chain for greater efficiency and profitability, a trend that is reshaping the competitive landscape. A prime example of this fallout is evident in UPS's response to Amazon's changing demands. The delivery giant has announced substantial job cuts, affecting an estimated 30,000 positions, and plans to close 24 facilities by 2026. This recalibration stems from UPS's commitment to decrease its exposure to low-margin Amazon shipments, a decision that underscores the financial pressures inherent in serving large e-commerce platforms. By phasing out millions of daily packages from Amazon, UPS aims to pivot its operations towards more lucrative sectors, such as pharmaceutical logistics. The repercussions of Amazon's strategy extend beyond logistics providers, signalling a broader trend toward digital sovereignty and the strategic realignments of tech giants. As Amazon diversifies its delivery network and invests in automation, companies dependent on its past operational models face the imperative to innovate or risk obsolescence. This situation highlights the evolving dynamics of the digital marketplace, where platform power, automation, and profitability dictate operational strategies, influencing employment and infrastructure across interconnected industries.

Curated and translated by Europe Digital for our multilingual European audience.

Source Information

Publication: Xataka
Published: January 30, 2026 at 01:30 PM UTC
All rights remain with the original publisher.

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