Advertising has already arrived in real tests on OpenAI's ChatGPT
OpenAI, the company behind the widely adopted ChatGPT, is reportedly testing advertising within its popular conversational AI platform, mirroring a strategic shift seen in subscription-based services like Netflix. This move signals a new phase in the monetization of advanced AI tools, moving beyond purely subscription or API access models. The integration of advertising could reshape user experience and revenue streams for AI developers. The initial tests appear to involve displaying advertisements during user interactions with ChatGPT, suggesting a potential for targeted marketing based on user queries and conversations. While specific details regarding the ad formats and targeting mechanisms are yet to be fully disclosed, this development highlights the increasing convergence of AI technology with traditional digital advertising ecosystems. The implications for user data privacy and the nature of AI-generated content are significant considerations. This testing phase directly impacts users of ChatGPT, potentially altering their interaction with the platform by introducing sponsored content. For advertisers, it opens a new frontier for reaching consumers through advanced AI interfaces, while also raising questions about the ethical considerations of advertising within AI-driven interactions. The broader digital policy landscape, including regulations like the GDPR and emerging AI governance frameworks, will likely need to address these new monetization strategies.
Curated and translated by Europe Digital for our multilingual European audience.
Source Information
European Alternatives You Might Like
Mastodon
Mastodon is a free, open-source social network developed by the German non-profit Mastodon. Unlike centralized platforms like Facebook or X (Twitter), Mastodon functions as a decentralized network of independent servers that communicate with each other via the open ActivityPub protocol. Key features: No ads, no algorithms determining what you see Complete control over your own data Posts up to 500 characters (expandable per server) Choose from thousands of servers with their own community and moderation policies Migrate to another server without losing followers Part of the Fediverse: also communicate with users on Pixelfed, PeerTube, and other platforms European & privacy-first: Mastodon was founded and is based in Germany and fully complies with GDPR. The European Commission and several EU institutions use Mastodon for their official communication. The source code is fully open and verifiable.
Pixelfed
Pixelfed is a decentralized, open-source social media platform for sharing images. Users can upload and share photos, follow other users, and interact through likes, comments, and shares. Utilizing the ActivityPub protocol, Pixelfed allows for federation, enabling users to interact with individuals on other compatible platforms. It is designed for photographers and anyone seeking a privacy-focused, community-driven alternative to centralized image-sharing services.
SoundCloud
SoundCloud is a digital audio distribution platform where users can upload, promote, and share their original music and audio. Key features include music streaming, direct messaging, commenting, and the ability to follow artists and playlists. This platform is primarily used by independent musicians, DJs, and podcasters to share their work, connect with listeners, and build an audience. SoundCloud offers a vast library of user-generated content, providing access to a wide range of music and audio not always available on other streaming services.
LanguageTool
LanguageTool is an open-source, AI-powered grammar and style checker for over 30 languages, including grammar, spelling, punctuation, and style suggestions. It offers integration with various platforms like web browsers, text editors, and word processors. Users can improve their writing accuracy and clarity across diverse use cases, from personal communication to professional documentation, with the added benefit of GDPR compliance.