AI disinformation on TikTok: EU Commission examines "Polexit" campaign

The European Commission is investigating the spread of AI-generated disinformation on TikTok, specifically regarding videos promoting Poland's exit from the European Union. This probe signifies the EU's intensified efforts to combat the misuse of artificial intelligence for political manipulation and protect the integrity of its digital space. The investigation underscores the growing significance of the Digital Services Act (DSA) in regulating digital platforms. The videos in question are circulating in Poland, targeting younger voters with AI-generated content advocating for "Polexit." The European Commission is assessing whether TikTok has violated the DSA, which mandates platforms to take action against the spread of illegal content, including disinformation. This assessment includes evaluating the platform's content moderation practices and its responsiveness to reported violations. This development affects both TikTok and its users, particularly those in Poland who may be exposed to the disinformation. Furthermore, this investigation highlights the broader implications of AI-generated content on democratic processes and the need for robust regulatory frameworks to address the challenges of manipulated media. The EU's proactive stance on this issue reflects its commitment to maintaining digital sovereignty. The investigation into the "Polexit" campaign on TikTok is part of a wider push for AI regulation and enforcement of the DSA. The outcomes of this investigation could set a precedent for how platforms handle AI-generated disinformation and the measures they must adopt to comply with EU regulations.
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