Doom-scrolling and addiction risk: EU Commission calls for changes at TikTok

The European Commission has initiated proceedings against TikTok, alleging violations of the Digital Services Act (DSA). This action stems from concerns over the platform's design elements, which are seen as potentially harmful and addictive, prompting demands for significant changes to its operational model. The investigation underscores the EU's commitment to regulating digital platforms and protecting users from detrimental online practices. Specifically, the Commission has identified "harmful designs" employed by TikTok that may contribute to addictive usage patterns. These include features that encourage endless scrolling and the relentless consumption of content, potentially impacting user well-being, particularly among younger demographics. The DSA mandates that large online platforms take proactive measures to mitigate risks associated with their services, a requirement the Commission believes TikTok has not adequately met. This regulatory scrutiny directly affects TikTok and its millions of users across Europe, signaling a stricter enforcement environment for social media giants. The implications extend beyond TikTok, as other platforms are likely to reassess their own design choices and content moderation policies to ensure compliance with evolving EU digital legislation. The outcome could set important precedents for how digital addiction and user protection are addressed within the European digital single market.