AWS, Azure, Google Cloud: the cloud giants would be in the crosshairs of Brussels (we explain why)

The European Commission is reportedly investigating whether to impose new obligations on the cloud services offered by Amazon Web Services (AWS), Google Cloud, and Microsoft Azure. This move is part of the ongoing enforcement of the Digital Markets Act (DMA), signaling increased scrutiny of major tech companies operating within the EU. The investigation aims to ensure fair competition and prevent these cloud giants from leveraging their market dominance to stifle innovation or limit consumer choice. The DMA seeks to regulate large digital platforms designated as "gatekeepers," which includes these major cloud providers. The commission is examining whether these companies' cloud services should face additional requirements beyond those already in place. This could involve measures to enhance interoperability between cloud platforms or prevent practices that lock in customers to a specific provider. This investigation has significant implications for businesses and consumers who rely on cloud services across Europe. Businesses could potentially benefit from increased flexibility and reduced vendor lock-in, while consumers might see greater choice and potentially lower prices. The outcome of the investigation will shape the future of cloud computing in Europe, potentially fostering a more competitive and innovative digital landscape.